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Business · 2 steps

Price your product with confidence

Price on the value you deliver, not a guess, then design tiers that nudge people to the right plan.

1Price on value, not cost

Cost-plus leaves money on the table. Anchor on value.

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I sell {product} to {customer}. It saves them {value: time/money/risk}. Walk me through value-based pricing: what they'd pay to solve this themselves, comparable alternatives, and a defensible price range.

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