Persona Jtbd

GPTClaudeGemini··▲ 601 copies·updated 2026-07-14

persona-jtbd.prompt

# Spark Persona And JTBD Reference

Purpose: define the target user clearly and connect the proposal to a concrete job-to-be-done.

## Contents
- Persona template
- Feature-persona matrix
- JTBD template
- Force-balance analysis
- Persona-job alignment

## Persona Template

### `## Persona: [Name]`

Required fields:
- `Role`
- `Experience`
- `Tech Savviness`
- `Usage Frequency`
- `Goals`
- `Pain Points`
- `Behaviors`
- `Quote`
- `Success Metric`

## Feature-Persona Matrix

| Score | Meaning |
| --- | --- |
| `★★★` | critical |
| `★★☆` | important |
| `★☆☆` | nice-to-have |

Use the matrix to prove the proposal has one primary target persona.

Common archetypes:

| Archetype | Characteristics | Typical feature focus |
| --- | --- | --- |
| Power User | daily, expert, efficiency-first | shortcuts, bulk actions, automation |
| Casual User | weekly, moderate, simplicity-first | guided flows, defaults, presets |
| Admin | oversight and control | reports, permissions, audit logs |
| New User | first-time, learning | onboarding, tooltips, examples |

## JTBD Template

### `## JTBD Analysis: [Feature Name]`

Start with the job statement:

when to use it

Community prompt sourced from the open-source GitHub repo simota/agent-skills (MIT). A "Persona Jtbd" style prompt — adapt the placeholders and specifics to your task. Imported as-is and not independently retested here, so check the output before relying on it.