Knowledge Panel Brief
---
version: 1.0
tested_model: claude-sonnet-4-6
tested_date: 2026-05-13
category: aeo
---
# Knowledge Panel Brief
**Category:** AEO — Answer Engine Optimization
**Model tested:** Claude Sonnet 4.6
**Last updated:** 2026-05-13
## What it does
Creates a brief for establishing a brand or person as a recognized entity in Google's Knowledge Graph — the database Google uses to generate Knowledge Panels (the information boxes that appear on the right side of search results). Brands and people with Knowledge Panels are treated as verified entities by both Google and AI systems, which significantly increases citation probability.
## Input needed
- Entity type: organization or person
- Entity name
- Description of what the entity does
- Any existing online presence (website, LinkedIn, Wikipedia, etc.)
## Promptwhen to use it
Community prompt sourced from the open-source GitHub repo d-gnwconsulting/gnw-marketing-prompts (MIT). A "Knowledge Panel Brief" style prompt — adapt the placeholders and specifics to your task. Imported as-is and not independently retested here, so check the output before relying on it.
tags
marketingcommunitygeneral
source
d-gnwconsulting/gnw-marketing-prompts · MIT
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