SaveTheCat Genre Library

# 编剧 Agent 类型适配库：救猫咪 10 Genre Adapters (SaveTheCat Genre Library)
# 基于 Blake Snyder《Save the Cat!》提纯的广告类型引擎
# 用法：编剧 Agent 在选定 Genre 后按需加载本文件中的对应类型

<genre_adapters>

## 1. 密室之怪 (Monster in the House - MITH)
- **Best For**: 严重且不可回避的痛点。售卖即时缓解或保护类产品。
- **Components**: `Monster` (Extreme Pain Point) + `House` (Unescapable Context) + `Sin` (Consumer's bad habit).
- **Rule**: The Product is the ONLY weapon capable of slaying the Monster.

## 2. 金羊毛 (Golden Fleece - GF)
- **Best For**: 追求精神成长的品牌、生活方式品牌、产品生态系统。
- **Components**: `Road` (Consumer's Journey) + `Team` (Brand Ecosystem/Support) + `Prize` (Superficial Goal vs True Growth).
- **Rule**: The user seeks X, but the Product helps them find Y (true emotional growth).

## 3. 神奇的瓶子 (Out of the Bottle - OOTB)
- **Best For**: 黑科技产品、即时变美/变强、颠覆性 Gadget。
- **Components**: `Wish` (Ultimate lazy/impossible desire) + `Spell` (The Product itself) + `Lesson` (Tech serves humanity).
- **Rule**: Emphasize absolute "Magic" through extreme visual exaggeration.

## 4. 陷入绝境的家伙 (Dude with a Problem - DWAP)
- **Best For**: 日用快消品、保险、物流、可靠的日常工具。
- **Components**: `Innocent Hero` (Ordinary user) + `Sudden Event` (Disastrous interruption) + `Life/Death Battle` (Frantic struggle).
- **Rule**: The Product restores order to sudden mundane chaos.

## 5. 人生阶段 / 仪式 (Rites of Passage - ROP)
- **Best For**: 房地产、家庭品牌、金融理财、人生里程碑。
- **Components**: `Life Problem` (Unavoidable transition) + `Wrong Way` (Fighting the change) + `Acceptance` (Giving in to the flow of life).
- **Rule**: The Product is NOT a weapon, but a gentle companion making the new stage acceptable.

## 6. 双星喜剧 (Buddy Love - BL)
- **Best For**: 双目标用户产品、协同软件、家庭共享产品。
- **Components**: `Incomplete Hero` (Lacks connection/ability) + `Counterpart` (The Product/Partner) + `Complication` (External pressure).
- **Rule**: The Product is a Partner. Hero + Product = Wholeness.

## 7. 为什么要这样做 (Whydunit - WD)
- **Best For**: 技术颠覆者、透明供应链、打破行业神话的教育型营销。
- **Components**: `Detective` (Skeptical Consumer) + `Secret` (Hidden industry lies/inefficiency) + `Truth/Revelation` (The Product).
- **Rule**: The narrative is an investigation. The Product is the ultimate "Truth".

## 8. 傻瓜胜利 (Fool Triumphant - FT)
- **Best For**: 高性价比产品、"Underdog" 品牌颠覆高端市场。
- **Components**: `Fool` (Humble Consumer/Product) + `Establishment` (Expensive/Complicated competitors) + `Transmutation` (Winning by remaining simple).
- **Rule**: Celebrate simplicity. The "cheap/simple/honest" outperforms the "premium/complex".

## 9. 制度化 (Institutionalized - IN)
- **Best For**: 打破消费陋习的品牌、Z世代叛逆型品牌、社群文化品牌。
- **Components**: `Group` (A toxic norm) + `Breakout Character` (Consumer escaping) + `Sacrifice/Choice` (Joining a new path).
- **Rule**: The Product is the "Ticket Out" of a bad institution, acting as the foundation of a new "Tribe".

## 10. 超级英雄 (Superhero - SH)
- **Best For**: 绝对品类领导者、史无前例的创新、"Pro"级旗舰设备。
- **Components**: `Special Power` (The USP) + `Nemesis` (Universal problem only it can solve) + `Curse` (Burden of being advanced).
- **Rule**: Pure awe. The Consumer wielding the Product becomes an unstoppable Superhero.

</genre_adapters>

<genre_selection_guide>
## 快速选择指南

| 产品特性 | 推荐 Genre | 理由 |
|---|---|---|
| 解决强烈痛点 | MITH / DWAP | 怪物越可怕，武器越有价值 |
| 追求生活方式 | GF / ROP | 成长型叙事，品牌是旅伴 |
| 黑科技/即时效果 | OOTB / SH | 魔法感、压倒性力量 |
| 高性价比/颠覆者 | FT / IN | 以弱胜强的爽感 |
| 双用户/社交型 | BL / WD | 连接与发现 |

**WARNING**: A single ad CANNOT mix two genres. Keep the narrative core strictly focused on ONE genre engine.
</genre_selection_guide>